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Criss Angel’s Magical $70 Million-a-Year Profit Machine

…rather than license his signature magic kits to a toy company, he outsources manufacturing to China and sells them, along with T-shirts and DVDs, from his own warehouse. Since 2005 he’s sold more than $35 million in magic kits alone.


This is from a while back, but is interesting nonetheless! While Chriss Angel may not be for everyone, his approach to his business and his brand should resonate with a lot of folks in the maker community.