16 Startup Metrics & 16 More Startup Metrics | Andreessen Horowitz.

“Metrics matter” – with Frank Chen, Anu Hariharan, Jeff Jordan. We have the privilege of meeting with thousands of entrepreneurs every year, and in the course of those discussions are sometimes presented with all kinds of measures that seemingly illustrate the promise and health of a company but aren’t the best gauge of what’s actually happening in the business. So we’ve compiled not just one, but two, lists of metrics to help. But these metrics aren’t only about raising money from VCs — as one of our commenters shared: Drive with them, don’t just report them!”

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Also good to include employee milestones/metrics and quality of work (how many people have left, were let go…). How many promotions, hires, raises, etc.